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How to actually price MSP services

MSP pricing has more options than ever — and more chances to leave money on the table. This guide covers the main models with honest trade-offs.

Written by Orbit Editorial Team

MSP & B2B service-operations writers

Reviewed for technical accuracy

Orbit Platform Engineering

Last reviewed

Quick Answer

MSP pricing has more options than ever — and more chances to leave money on the table. This guide covers the main models with honest trade-offs.

Who it's for

  • MSP founders setting prices

Pain points we solve

  • Pricing set once, never revisited
  • Loss-leader clients hidden in averages

How Orbit fits

Multiple pricing models, periodic review, real margin data driving decisions.

Capabilities

What Orbit delivers

Per-seat

Predictable scaling with employees.

Per-device

Scales with endpoint count.

Value-based

Aligned to client outcomes.

Common use cases

When teams reach for this

  • MSP pricing strategy
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